OSA is non-profit industry education organization, committed to promoting open, secure access to dealership data. Our objectives are to raise awareness of issues impacting the availability and security of data access, and to educate industry participants on best practices and approaches in managing those topics.
We promote the following key principles:
- Dealers should control who accesses their data and how that data is used.
- Industry participants should work together to ensure dealer data is secure.
- Third parties that have dealer permission to utilize a dealer’s data should be able to access the data through their own efforts or through the services of an independent company.
- DMS companies should facilitate interaction with all data available to a DMS user by providing technologically advanced means to interact with (read and write) that data, either through a robust set of APIs, system functionality, or direct access to the database.
- Industry participants, including DMS companies, that provide essential services required to facilitate access to, and interactions with, dealer-permissioned data should be reasonably compensated.
